5 Common Mistakes in Website Image Optimization and How to Avoid Them

Did you know there are nearly 2 billion websites on the internet?

The picture is worth 1,000 words. Or at least it significantly impacts how people view your website.

Optimizing images for web use is essential because it determines the speed and size of your image. However, not everyone is sure where to start.

Here are a few common mistakes in website image optimization and how to correct them.

1. Incorrect Image File Type

File types such as .jpg and .png are both popular image file formats. Each is better suited for different types of images. JPG is the best option for photographs, as it has excellent compression.

PNG is better for line art, text, graphics, and logos. It has better support for transparency and alpha channels. Using a JPG for a logo might result in distortion or blurriness due to the loss of fidelity.

2. Not Using Built-in Tools

Not using built-in tools for website image optimization is one of the most common mistakes. Images are often a large portion of web pages, and even minor optimizations can drastically reduce load times. Many modern CMS and development languages are built with specific tools, like converting c# image to text, designed to optimize images for web downloading.

If these tools are not used, images may be too large or uncompressed in a way that is not friendly for web loading. To avoid this mistake, developers should use the provided built-in tools within the language and CMS they use.

Using these tools, developers can ensure that images are optimized correctly, considering website image size and format, so they load quickly on all devices and internet connections.

3. Over-Compressing

Overcompression decreases image quality. It can lead to unpleasant artifacts like jagged edges, softened details, and a blurring of color.

To avoid this, make sure to adjust the quality setting of your compression tool to the most appropriate level for the type of image and the size of the file you require. Before uploading to the web, preview large versions of the images to check they look good. 

4. Unnecessarily Large Images

Having unnecessarily large images can cause websites to take too long to upload, which leads to more excellent abandonment rates and a decrease in market reach. To avoid this, an image size calculator can be used to ensure the website images are appropriately sized.

Also, ensure the resolution of images is at least 72 dpi, as images that are set too high will not be compatible with all devices. This process can optimize images for the web and further reduce their size. 

5. Excessive Amounts of Images

Excessive amounts of images can be a common mistake with website image optimization. Too much imagery not only causes a website’s load time to slow down, but it can also have an adverse effect on user experience.

It’s important to practice moderation regarding images on a website. Aim only to use images that will support the content on the webpage and ensure the image’s quality is not compromised and negatively impacted.

Avoiding Mistakes In Website Image Optimization

By avoiding these common mistakes in website image optimization, website owners can ensure their images don’t slow down the user experience. With some effort, you can configure your website to make it more optimized, efficient, and user-friendly. Consider using the available free optimization tools and a responsive design to ensure your website images are optimized.

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